This 14-chapter course, included in the Get On The Ball Membership, shows you how to use video to break through the noise, grab attention, and move deals forward. Learn how to personalize outreach, increase response rates, and build trust faster. From prospecting to closing, you’ll master techniques to create compelling videos that engage buyers and drive action—turning cold leads into warm conversations and stalled deals into closed business in today’s digital sales landscape.
Getting ignored by prospects isn’t a sales problem—it’s a communication problem. Cold emails and calls blend into the noise, leaving your outreach unnoticed. In today’s digital world, video is the game-changer that helps you capture attention, create engagement, and build trust before the first conversation.
This course is designed to give you the skills to leverage video selling effectively. You’ll learn how to craft compelling messages, personalize outreach, and use video throughout the sales process to drive higher response rates and better conversations.
If you’re struggling with:
❌ Emails and calls getting ignored, no matter how many you send
❌ Failing to make a strong first impression with decision-makers
❌ Prospects losing interest before you can move them forward
❌ Deals stalling out because there’s no real connection
You need a video selling strategy that works:
✅ Grab attention instantly with engaging, well-structured videos
✅ Use video to humanize outreach and build credibility fast
✅ Create a repeatable system to drive responses and accelerate deals
✅ Master video messaging for prospecting, follow-ups, and closing
✅ Stand out in a crowded inbox and make your outreach unforgettable
With 14 targeted chapters, this course—included in your Get On The Ball Membership—gives you a step-by-step guide to using video as a high-impact sales tool, helping you break through the noise and convert more opportunities.
🔹 Your outreach is getting ignored. Over 80% of sales emails go unread, and cold calls are harder than ever. Video messaging increases response rates by up to 300%, making it the fastest way to break through the noise and start real conversations.
🔹 Your prospects prefer video. 59% of decision-makers say they’re more likely to engage with sales reps who use video. Buyers want to see, hear, and connect—not just skim another email.
🔹 Your competition is adapting. 71% of sales reps using video outperform their peers in quota attainment. While you’re waiting for replies, they’re building trust, creating engagement, and moving deals forward—leaving you behind.
⭐ 1. Welcome
Learn why video is the most powerful tool in modern sales and how this course will give you the exact playbook to start using it effectively.
📌 2. Introductions
Understand how this course will equip you with a proven video selling strategy to increase responses and accelerate deals.
📢 3. State of Sales
Cold calls and mass emails aren’t enough anymore. Discover key data on buyer behavior and why video is now the most effective way to break through the noise.
🔍 4. Introducing Video
Understand how video fits into the sales process, when to use it, and how it helps build trust, engagement, and better conversations with prospects.
📆 5. Process
Learn the exact workflow for using video from prospecting to closing, ensuring every video you send has a purpose and drives action.
🎯 6. New Digital Tools
Get a tactical breakdown of the best tools for video prospecting, follow-ups, and engagement—including Vidyard, Loom, and LinkedIn Video.
🚀 7. Why Use Video
Learn the science behind why video increases response rates by up to 300%, helps build rapport faster, and keeps you top-of-mind with prospects.
🎬 8. Tyler Talking About Vidyard
Hear firsthand from Tyler Lessard, who works at Vidyard, about how to use Vidyard to create personalized, high-converting video messages.
📩 9. Implementing Video in Sales Process
Get a step-by-step system for integrating video into your sales workflow, ensuring it becomes a repeatable part of your outreach and follow-ups.
🎥 10. Video in Prospecting
Learn the exact formula for creating prospecting videos that grab attention, stand out in inboxes, and get more meetings booked.
📈 11. Using Video Throughout the Process
Understand when and how to use video during different sales stages—building rapport, handling objections, reinforcing key points, and closing deals.
🎤 12. How to Get Comfortable with Video
Overcome fear and hesitation by learning simple techniques to feel confident on camera and make engaging, authentic videos.
📊 13. Growing with Video
Discover how to track your video engagement, analyze responses, and continuously refine your approach for better results.
🏆 14. Defining Success with Video
Measure the impact of video in your sales process, optimize your strategy, and turn video selling into a competitive advantage.
✔ Sales Professionals & Business Developers – If your outreach is getting ignored and your pipeline is inconsistent, this course will teach you how to use video to increase response rates, engage prospects, and create a steady flow of opportunities.
✔ CEOs & Entrepreneurs – If you want to stand out, build stronger relationships, and create trust with prospects faster, this course shows you how to leverage video to make a lasting impact in your business development efforts.
✔ Account Executives & SDRs – If cold calls and emails aren’t getting results, this course provides a proven system to integrate video into your outreach, follow-ups, and deal-closing strategies to drive more conversions.
✔ Consultants & Service Providers – If your business depends on relationships and credibility, this course will help you use video to establish authority, nurture trust, and create a more engaging client experience.
✔ Anyone Looking to Improve Sales Communication – If you struggle to break through inbox clutter, build rapport, or make your message stick, this course gives you the tools to use video as a competitive advantage and close more business.
❓ Why should I use video in my sales process?
Cold outreach is harder than ever—emails go unread, and calls get ignored. Video increases response rates by up to 300% and allows you to build trust, engage prospects, and stand out from the competition.
❓ I’m not comfortable on camera. Will this course help?
Absolutely. This course provides step-by-step guidance to help you get comfortable using video, refine your delivery, and build confidence—so you can connect with prospects naturally and effectively.
❓ How soon will I see results from video selling?
Most sales professionals see an immediate improvement in response rates and engagement once they start using video. The key is consistency, and this course gives you the process to integrate it seamlessly into your workflow.
❓ Do I need expensive equipment to use video in sales?
No. You can start with just your phone or laptop. This course covers best practices for lighting, framing, and delivery to make sure your videos look professional—without costly equipment.
❓ What if my prospects don’t respond to video?
That’s why strategy matters. This course teaches you how to craft videos that grab attention, create engagement, and drive action—so you get more responses and more meetings.
❓ Will this work for my industry?
If your business depends on relationships, prospecting, or closing deals, video will help you.
Enroll now and start using video to capture attention, move prospects, and close more business!
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